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Linggo, Abril 14, 2013

SUMMER: The OCM and PSYCH way!


LEGAZPI CITY , Philippines – The mayor who made Donsol, Sorsogon the whale shark capital of the world died Thursday while being treated at a hospital after suffering from heat stroke. Mayor Jerome Alcantara, who was running for re-election under the Nationalist People’s Coalition (NPC), was campaigning last Tuesday when he collapsed from heat stroke. Alcantara, 77, was rushed to the Estevez Memorial Hospital and was later transferred to the Aquinas Hospital where he succumbed to complications of the stroke at 11:25 a.m. on Thursday.” - The Philippine Star Newspaper


They say that the month of March is the “Fire Prevention Month.” During this month, a lot of fire incidents happens, including death and people blame it for being too hot. But being too hot is just because March is also the start of summer! Summer is just one of the temperate seasons here in the Philippines. The Philippines is along the equator line which naturally is affected by the direct heat from the sunlight. That is why summer is naturally hot. During this season, different body-cooling paraphernalias including food, beverage and services are offered and people most likely to pick them to ease the hotness that they are experiencing. Among thesse body cooling foods, beverages and services include:

  1. Eating halo-halo



Halo-halo is the most famous delicacy for Filipinos during summer. It is composed of different ingredients, usually fruits and other sweets topped with crushed ice and evaoprated milk. What makes it special is because you will not only get a treat but also you're body will feel relief and cool. That is why halo-halo is on top of the list of the treats to find during summer.

  1. Milk Tea



Drinking tea or milk tea is a lot cheaper compared to drinking coffee. Iced coffee will cost you at least more than a hundred bucks while milk tea, with the cup being venti will cost only around P75 minimum. Dr inking milk tea may also come with different delicious “add-ons” or “sinkers” which only ranges from P10-P15. That is why if you want a cold drink and a treat all together, we suggest buyng milk tea. A beverage not only healthy but also suits the weather because it cools our body.


  1. Iced Coffee


Of course we do not want to be biased that is why iced coffee is still on the list. This type of coffee that we are talking about is sometimes an indicator of what class you belong to because of its relatively expensive price. But nonetheless, thi beverage will really suit not only summer but every season as they serve hot or cold drinks.

  1. Travelling


    Summer is the best time of the year to go swimming at the beach or visit places with cold climates. There are lots of beaches and resorts in our country like in Laguna, Boracay, Subic, and CamSur. If you do not like getting wet but want to escape the hot weather of Manila then go to places like Baguio and Tagaytay where the climate is cold. If you cannot bear the Philippine heat then go to other countries with cold climates like China, South Korea, U.S.A, and the others alike.

  1. Going to mall


If you do not have the budget to go travelling then go to malls instead. The malls are always air conditioned keeping you cool from the summer heat. One mall that I can suggest is the SM Mall of Asia where they have an ice skating rink that lets you play on the ice.

Those are just some trends every summer which can coll our bodies. Common denominator? They are all cold or iced! Selling ice becomes a very profitable venture this summer so better start thinking what products require ice or start making them.

However this summer, it is not only our bodies who were greatly affected. Our behavior is also affected as heat contributes to the locomotion of our body and how we react to stimuli of the environment.



Psychological approach on heat



It has been long accepted that there is a relationship between heat and aggression. Historically researchers believed that this relationship was linear; as it gets hotter, people tend to become more aggressive. Yet over time, research has shown that this relationship is a bit more complex. In fact, many factors contribute to this relationship:

Time of day, population density, and holidays to name a few. Even more recently, research has shown that once the heat gets so high, there is a decrease in aggression (a curvilinear relationship). So when people get too hot, they will not engage in aggressive behavior. Rather the opposite, they will even become lethargic, even passive.

Another significant factor in how we respond to heat is a person’s expectations. When I go to hot yoga, I expect the room to be hot and I am dressed and mentally prepared for the heat. As a result, I welcome the heat and allow it to help me relax. Yet when I did not expect to be hot at my office, I was not mentally prepared. I was dressed in business clothes and attempting to provide therapy. So I saw the heat as bothersome, inconvenient, and my mood thus became negative.

During summer, In general our expectation of early summer weather in Philippines is that it would be warm - not consistently in the high 90’s and 100’s. Also our shock and discomfort could also be related to the fear that if it’s this hot in June, what will July and August weather bring us. This thought might create anticipatory stress and anxiety about the possibility of continued (and increased) hot weather.

Recent research has also shown that when hot weather is also paired with high humidity, we tend to see increased irrational and irritable behaviour. Furthermore people have a decreased ability to sleep, lower activity levels, decreased vigilance to safety, slower reaction time, and decreased performance.

So how do we cope with the summer heat? Unless you can financially afford to schedule vacations to cooler destinations during summers, you most likely are going to be faced with a hot summer with high temperatures and high humidity. Here are some suggestions to be more prepared for the heat - physically and mentally:

· Dress appropriately. Allow your body to cool down by wearing comfortable and weather- appropriate clothing.

· Stay hydrated. Do not forget to drink fluids.

· Have reasonable expectations. Do not expect to have the same energy levels that you have in the cooler weather, especially when engaging in activities outside. Remember that your attention and desire to follow through may be reduced. Plan to work and play at a slower pace.


· Be safe. Make self-interested decisions about how much exposure you have to the heat. Plan your outdoor activities during the cooler hours of the day.

· Do not fight the heat mentally. If your schedule requires being in the heat, then accept your situation and embrace it. As one of my favourite yoga instructors frequently says, "Work with the heat".

· Remember to breathe. Taking deep breaths and focusing on what you can accomplish versus "fighting" the heat you might find yourself less likely to be bothered by the increased temperatures.

· Smile. Finally do not under estimate the power of a smile. When you feel frustrated and overwhelmed, just smiling can positively affect your mood and become lethargic, even passive.

(http://www.thedanielislandnews.com/artman2/publish/Top_Stories_69/The_Psychology_of_Heat.php)

Regards,

Gapuz, Allain Vincent B.
-AB Organiztional Communication

Andre Dale Gueco
-AB Organizational Communication

David Kim
-AB/BS Psychology